Industrial, electrical, engineering and safety consumables
About Wesmag

Established, resilient and performance-driven.

Wesmag Industrial Supplies operates from Brackenfell, Western Cape and has built its reputation through consistent hard work, practical industry knowledge and dependable service.

Company Overview

Founded in June 1999, Wesmag has grown through discipline, perseverance and a strong commitment to service excellence. Through economic fluctuations and supply chain pressures, the business has remained stable, accountable and focused on long-term partnerships.

Wesmag understands the importance of reliability, turnaround time and cost-effective solutions in demanding work environments, helping customers identify the correct products for specific applications while ensuring safety and compliance.

Wesmag building

Mission Statement

Our mission is to become the benchmark provider of reliable, high-quality industrial and safety solutions that protect people, support productivity, and add value to our customers’ operations through exceptional service, industry knowledge and dependable supply.

Vision Statement

Our vision is to be a preferred and trusted industrial supplier with good partnerships in South Africa, recognised for integrity, customer focus, sound corporate governance, and commitment to safety, quality and continuous improvement.

Leadership & Team

Experienced leadership with generational continuity.

Maggie Lee-Swain

Founder and owner/member with over 25 years of industry experience, providing strategic and financial oversight.

Charne Swain

Owner/member overseeing service delivery and daily operations. Charne holds an Honours degree in Wood Product Science and Industrial Engineering and brings experience in systems and procurement.

Staff and Expertise

Teamwork is central to Wesmag’s success. Every function contributes to the seamless delivery of quality products and dependable service, enabling the business to meet and exceed client expectations.

Organisational Structure

Core business roles

AreaRole / People
OwnershipMaggie Lee-Swain, Charne Swain
Executive Management / BuyerCharne Swain
Sales & SupportMatthew Julius, Gwen Hendricks, Thuliswa Cona, Carmen Van Wyk
Administration & BookkeepingJean Hendricks, Mandy Arendse
DriversMerlin Hendricks, Derek Lee
StorepersonMavis Chibanda